主题词：Consumer Behavior in Brand Consumption and Identification; Digital Marketing and Social Media; Marketing and Advertising Strategies; Customer Service Quality and Loyalty; Media Influence and Health; Corporate Identity and Reputation; Technology Adoption and User Behaviour; Media, Gender, and Advertising; Environmental Sustainability in Business; Consumer Retail Behavior Studies; Consumer Market Behavior and Pricing; Corporate Social Responsibility Reporting; Public Relations and Crisis Communication; Digital Communication and Language; Impact of Technology on Adolescents; Behavioral Health and Interventions; Cultural Differences and Values; AI in Service Interactions; Environmental Education and Sustainability; Creativity in Education and Neuroscience; Management and Marketing Education; Language, Metaphor, and Cognition; Color perception and design; Media Studies and Communication; Knowledge Management and Sharing