主题词：Customer Service Quality and Loyalty; Digital Marketing and Social Media; Diverse Aspects of Tourism Research; Job Satisfaction and Organizational Behavior; Consumer Behavior in Brand Consumption and Identification; Hospitality and Tourism Education; Sharing Economy and Platforms; Consumer Retail Behavior Studies; Environmental Sustainability in Business; Wine Industry and Tourism; Sport and Mega-Event Impacts; Cruise Tourism Development and Management; Technology Adoption and User Behaviour; AI in Service Interactions; Gender Diversity and Inequality; Culinary Culture and Tourism; Human Resource and Talent Management; Workaholism, burnout, and well-being; Management and Organizational Studies; Emotional Labor in Professions; Franchising Strategies and Performance; Psychology of Social Influence; Entrepreneurship Studies and Influences; Environmental Education and Sustainability; Corporate Social Responsibility Reporting