主题词：Entrepreneurship Studies and Influences; Digital Marketing and Social Media; Corporate Finance and Governance; Family Business Performance and Succession; Technology Adoption and User Behaviour; Customer Service Quality and Loyalty; Environmental Sustainability in Business; Innovation and Knowledge Management; Consumer Behavior in Brand Consumption and Identification; Job Satisfaction and Organizational Behavior; Consumer Retail Behavior Studies; Firm Innovation and Growth; Corporate Social Responsibility Reporting; Quality and Supply Management; Innovation and Socioeconomic Development; International Business and FDI; Diverse Aspects of Tourism Research; Auditing, Earnings Management, Governance; Gender Diversity and Inequality; Sustainable Supply Chain Management; Intellectual Capital and Performance Analysis; Digital Transformation in Industry; Corporate Identity and Reputation; Sharing Economy and Platforms; Financial Reporting and Valuation Research